★ HEAD TO HEAD · UPDATED APR 1, 2026 ★
Contender A
Mailchimp
$13/mo · Most recognized email marketing brand
vs
Contender B
Brevo (Sendinblue)
$9/mo · Excellent value with generous free plan
Two tools, one category, one clean verdict. This page is generated from our structured tool database so you can compare the essentials in minutes.
Mailchimp leads 7.0 / 10Free tier availableVerified APR 1, 2026Independent comparison
★ Our take
Mailchimp + Brevo (Sendinblue)
tied at 7.0 / 10
This one is genuinely close. Both tools land on the same overall score, so the call comes down to most recognized email marketing brand versus excellent value with generous free plan.
01 · THE SNAPSHOT
The core numbers, side by side.
7.0
Overall rating
5
Key features
3
Pros listed
Yes
Free tier
Snapshot rows use the current tool database only: overall rating, feature count, pros count, and free-tier availability.
02 · THE SPECS
Everything that matters, in one table.
Feature
Mailchimp
Brevo (Sendinblue)
Base price
$13/mo
$9/mo
Free tier
Yes
Yes
Category
Email Marketing
Email Marketing
Rating
7.0 / 10
7.0 / 10
Last verified
APR 1, 2026
APR 1, 2026
Top feature
Email campaign builder with templates
Email marketing campaigns and automation
Best thing
Most recognized email marketing brand
Excellent value with generous free plan
Biggest drawback
Free plan now limited to only 250 contacts
Email editor less polished than Mailchimp
GO WITH MAILCHIMP IF
You want most recognized email marketing brand.
- +Most recognized email marketing brand
- +Easy drag-and-drop email builder
- +Massive integration ecosystem
GO WITH BREVO (SENDINBLUE) IF
You care more about excellent value with generous free plan.
- +Excellent value with generous free plan
- +Multi-channel: email, SMS, WhatsApp in one tool
- +Pricing based on emails sent, not contacts