Brevo (Sendinblue) vs AWeber (2026): Which Email Marketing Tool Is Actually Better?
⚡ Quick Verdict
Brevo (Sendinblue) beats AWeber for newsletters in 2026. Brevo (Sendinblue) scores 8.2/10 to AWeber's 7.5/10. Brevo (Sendinblue) also has a free plan.
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Brevo (Sendinblue) — Our Verdict
Brevo (Sendinblue) is the stronger choice for newsletters — it scores 8.2/10 vs 7.5/10 and wins on most generous free tier — unlimited contacts, 300 emails/day. AWeber is worth considering if 26+ years in business — rock-solid deliverability reputation is your top priority.
- Most generous free tier — unlimited contacts, 300 emails/day
- All-in-one platform includes CRM, chat, and SMS at low cost
- Strong transactional email capabilities for developers
Pros
- Most generous free tier — unlimited contacts, 300 emails/day
- All-in-one platform includes CRM, chat, and SMS at low cost
- Strong transactional email capabilities for developers
Cons
- Brevo logo on emails in free tier
- Advanced automations require Standard plan or higher
- SMS pricing is add-on per message, not included
Brevo (Sendinblue) vs AWeber (2026): Which Email Marketing Tool Is Actually Better?
Budget is often the deciding factor when choosing between Brevo (Sendinblue) and AWeber. Brevo (Sendinblue) starts at $0 (unlimited contacts, 300 emails/day) while AWeber comes in at $0 (up to 500 subscribers) — but the real question isn’t just cost, it’s what you get for your money. We spent weeks using both email marketing and newsletter platforms tools to build this no-fluff comparison.
Bottom line up front: Brevo (Sendinblue) is our pick for newsletters — read on for why, and where AWeber wins instead.
Quick Verdict
| Brevo (Sendinblue) | AWeber | |
|---|---|---|
| Our Rating | 8.2/10 | 7.5/10 |
| Free Plan | ✅ Yes | ✅ Yes |
| Starting Price | $0 (unlimited contacts, 300 emails/day) | $0 (up to 500 subscribers) |
| Best For | Growing businesses that want email +… | Small businesses and bloggers who value… |
| Our Pick | ⭐ Winner |
About Brevo (Sendinblue)
Brevo (Sendinblue) is a email marketing and newsletter platforms tool known for its capabilities. It’s designed for Growing businesses that want email + SMS + CRM in one affordable platform and has built a strong reputation for most generous free tier — unlimited contacts, 300 emails/day.
Key features:
What makes it stand out: Most generous free tier — unlimited contacts, 300 emails/day. All-in-one platform includes CRM, chat, and SMS at low cost
Where it falls short: Brevo logo on emails in free tier. Advanced automations require Standard plan or higher
About AWeber
AWeber takes a different approach to email marketing and newsletter platforms. It’s built around its core strengths and is particularly well-suited for Small businesses and bloggers who value deliverability heritage and simplicity over advanced features.
Key features:
What makes it stand out: 26+ years in business — rock-solid deliverability reputation. Free plan allows unlimited subscribers on basic features
Where it falls short: UI is dated compared to MailerLite and ActiveCampaign. Free plan limited to 3 automations and 3 landing pages
Feature-by-Feature Comparison
| Feature | Brevo (Sendinblue) | AWeber |
|---|
The feature gap between these tools reflects their different design philosophies. Brevo (Sendinblue) prioritizes breadth, while AWeber goes deeper on specific use cases.
For a full look at Brevo (Sendinblue)‘s capabilities, see our Brevo (Sendinblue) review. For AWeber, read the AWeber review.
Pricing Comparison
| Plan | Brevo (Sendinblue) | AWeber |
|---|---|---|
| Free | Free tier available | Free tier available |
| Starter | $9/mo ($9 annually) | ❌ Not available |
| Enterprise | Custom/mo (Custom annually) | ❌ Not available |
Important pricing notes:
- All prices verified as of 2026-03-28. Check official pages before purchasing.
- Brevo (Sendinblue) has a free plan — see full Brevo (Sendinblue) pricing breakdown for limits.
- AWeber has a free plan — see AWeber pricing details.
Pros and Cons
Brevo (Sendinblue) Pros and Cons
Pros:
- ✅ Most generous free tier — unlimited contacts, 300 emails/day
- ✅ All-in-one platform includes CRM, chat, and SMS at low cost
- ✅ Strong transactional email capabilities for developers
Cons:
- ❌ Brevo logo on emails in free tier
- ❌ Advanced automations require Standard plan or higher
- ❌ SMS pricing is add-on per message, not included
AWeber Pros and Cons
Pros:
- ✅ 26+ years in business — rock-solid deliverability reputation
- ✅ Free plan allows unlimited subscribers on basic features
- ✅ AMP for Email support enables interactive elements inside messages
Cons:
- ❌ UI is dated compared to MailerLite and ActiveCampaign
- ❌ Free plan limited to 3 automations and 3 landing pages
- ❌ Unlimited plan at $899/mo is expensive for unlimited subscribers
Which One Should You Choose?
The right answer depends on what you’re actually trying to accomplish:
Best for newsletters: Brevo (Sendinblue) — Most generous free tier — unlimited contacts, 300 emails/day
Best for ecommerce: AWeber — 26+ years in business — rock-solid deliverability reputation
Best for creators: Brevo (Sendinblue) — All-in-one platform includes CRM, chat, and SMS at low cost
If you’re still on the fence: Brevo (Sendinblue) is the safer default. It scores 8.2/10 in our testing versus AWeber’s 7.5/10, and most generous free tier — unlimited contacts, 300 emails/day.
Note: This is a non-affiliate link. We don’t earn commission on Brevo (Sendinblue) — our recommendation is based entirely on merit.
Frequently Asked Questions
Is Brevo (Sendinblue) better than AWeber? Brevo (Sendinblue) scores higher in our testing (8.2/10 vs 7.5/10). Brevo (Sendinblue) is the better choice for newsletters due to most generous free tier — unlimited contacts, 300 emails/day. However, AWeber is a stronger fit if 26+ years in business — rock-solid deliverability reputation.
What’s cheaper, Brevo (Sendinblue) or AWeber? Brevo (Sendinblue) starts at $0 (unlimited contacts, 300 emails/day), while AWeber starts at $0 (up to 500 subscribers). Brevo (Sendinblue) has a free plan. AWeber also has a free tier. See the pricing comparison table above for the full plan breakdown.
Does Brevo (Sendinblue) have a free plan? Yes. Brevo (Sendinblue) offers a free tier — Free tier available. This makes it easy to test before committing to a paid plan.
Does AWeber have a free plan? Yes. AWeber offers a free tier — Free tier available.
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- AWeber Full Review
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Frequently Asked Questions
Is Brevo (Sendinblue) better than AWeber?
What's cheaper, Brevo (Sendinblue) or AWeber?
Does Brevo (Sendinblue) have a free plan?
Does AWeber have a free plan?
Try Brevo (Sendinblue) yourself
See current pricing and features on the official site.