Skip to content
SEO

Semrush Pricing 2026: Every Plan Explained (Is It Worth It?)

By AI Stack Picks Team · Updated March 2026 · Independently tested
·
4.5

⚡ Quick Verdict

Semrush pricing: Free plan available. Free tier available.

4.5
9/10
Try Semrush Free →
This review contains affiliate links. We may earn a commission if you purchase through them. This doesn't affect our ratings. How we review tools →
9.0 /10

Excellent

Semrush — Our Verdict

Semrush offers a solid free tier plus one of the largest keyword databases available (~25b+ keywords) for seo professionals and agencies who need an all-in-one research and audit platform. Pro plan at ~$130/mo is expensive for solo bloggers.

  • One of the largest keyword databases available (~25B+ keywords)
  • Combines SEO, PPC, content, and social tools in a single dashboard
  • AI Visibility Index tracks brand presence in ChatGPT/Perplexity
Try Semrush Free → Affiliate link · We may earn a commission

Pros

  • One of the largest keyword databases available (~25B+ keywords)
  • Combines SEO, PPC, content, and social tools in a single dashboard
  • AI Visibility Index tracks brand presence in ChatGPT/Perplexity

Cons

  • Pro plan at ~$130/mo is expensive for solo bloggers
  • Data freshness for smaller sites can lag
  • Interface has significant feature bloat

Semrush Pricing 2026: Every Plan Explained

Semrush’s pricing has gotten more competitive in 2026. Whether you’re starting with the free plan or scaling into the upper tiers, this guide breaks down every option so you can find the exact plan that fits your use case without overpaying.

Prices last verified: 2026-03-28 | Source{target=“_blank” rel=“noopener”}

Try Semrush →

Semrush Plans at a Glance

PlanDetails
FreeFree tier available
Pro$129.95/mo ($108.33 annually)
Guru$249.95/mo ($208.33 annually)
Business$499.95/mo ($416.62 annually)

Free Plan Details

Semrush includes a free tier — Free tier available. The free plan is a genuine starting point, though most power features require a paid plan.

What’s Included in Each Plan?

For a deeper look at how these features stack up against alternatives, see our Semrush review or the Semrush alternatives page.

Monthly vs Annual Billing

Semrush offers discounted annual billing. Based on our review of their pricing page:

  • Pro: $129.95/mo ($108.33 annually)
  • Guru: $249.95/mo ($208.33 annually)
  • Business: $499.95/mo ($416.62 annually)

Annual billing typically saves 15–25% compared to monthly. If you’re committed to Semrush long-term, the annual plan is the better deal.

Is Semrush Worth the Price?

Based on our hands-on testing, Semrush earns 9/10 stars.

Where it delivers real value:

  • ✅ One of the largest keyword databases available (~25B+ keywords)
  • ✅ Combines SEO, PPC, content, and social tools in a single dashboard
  • ✅ AI Visibility Index tracks brand presence in ChatGPT/Perplexity

Where pricing might not be justified:

  • ❌ Pro plan at ~$130/mo is expensive for solo bloggers
  • ❌ Data freshness for smaller sites can lag
  • ❌ Interface has significant feature bloat

Our verdict: If you’re seo professionals and agencies who need an all-in-one research and audit platform, Semrush is worth every dollar. Pro plan at ~$130/mo is expensive for solo bloggers.

Try Semrush →

Semrush vs Competitors on Price

How does Semrush stack up on price?

ToolFree PlanStarting PriceRating
Semrush✅$129.95/month9/10
Ahrefs✅$29/month (Starter)9.1/10
Screaming Frog✅€245/year (~$265/year)9/10
Surfer SEO❌$89/month8.6/10

For detailed breakdowns: Ahrefs Pricing, Screaming Frog Pricing

Best Value Recommendation

Start with the free plan if you’re evaluating Semrush for the first time. It’s enough to validate fit. Once you’ve confirmed it works for your use case, upgrade to the plan that matches your volume needs.

Frequently Asked Questions

Does Semrush have a free plan? Yes, Semrush offers a free tier: Free tier available. It’s a great way to evaluate the tool before committing to a paid plan.

What is the cheapest Semrush plan? The most affordable paid option is the Pro plan: $129.95/mo ($108.33 annually). If budget is tight, start with the free plan first.

Is Semrush worth the price? Based on our hands-on testing, Semrush earns a 9/10 rating. It’s worth the investment if seo professionals and agencies who need an all-in-one research and audit platform. The main value drivers are: One of the largest keyword databases available (~25B+ keywords); Combines SEO, PPC, content, and social tools in a single dashboard. See our full value analysis in the “Is Semrush Worth It?” section above.

Does Semrush offer annual discounts? Yes, Semrush offers savings when billed annually. $129.95/mo ($108.33 annually).

Frequently Asked Questions

Does Semrush have a free plan?
Yes, Semrush offers a free tier: Free tier available. It's a great way to evaluate the tool before committing to a paid plan.
What is the cheapest Semrush plan?
The most affordable paid option is the Pro plan: $129.95/mo ($108.33 annually). If budget is tight, start with the free plan first.
Is Semrush worth the price?
Based on our hands-on testing, Semrush earns a 9/10 rating. It's worth the investment if seo professionals and agencies who need an all-in-one research and audit platform. The main value drivers are: One of the largest keyword databases available (~25B+ keywords); Combines SEO, PPC, content, and social tools in a single dashboard. See our full value analysis in the "Is Semrush Worth It?" section above.
Does Semrush offer annual discounts?
Yes, Semrush offers savings when billed annually. $129.95/mo ($108.33 annually).

Try Semrush yourself

See current pricing and features on the official site.

Get Started with Semrush → Affiliate link · We may earn a commission