Serpstat Pricing 2026: Every Plan Explained

Serpstat isn’t the cheapest SEO and keyword research tools option — and it doesn’t pretend to be. But for the right user, it’s one of the best-value tools available. Here’s a complete breakdown of what each plan costs, what’s included, and whether the premium is worth it for your workflow.

Prices last verified: 2026-03-28 | Source{target=“_blank” rel=“noopener”}

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Serpstat Plans at a Glance

No Free Plan

Serpstat does not offer a permanent free plan in 2026. The lowest-cost entry point is the Individual plan.

What’s Included in Each Plan?

For a deeper look at how these features stack up against alternatives, see our Serpstat review or the Serpstat alternatives page.

Monthly vs Annual Billing

Serpstat offers discounted annual billing. Based on our review of their pricing page:

• Individual: $50/mo ($37 annually)
• Team: $100/mo ($73 annually)
• Team x2: $169/mo ($129 annually)
• Agency: $410/mo ($299 annually)

Annual billing typically saves 15–25% compared to monthly. If you’re committed to Serpstat long-term, the annual plan is the better deal.

Is Serpstat Worth the Price?

Based on our hands-on testing, Serpstat earns 7.8/10 stars.

Where it delivers real value:

• ✅ Competitive pricing vs Semrush — Individual at $50/mo vs Semrush Pro $130/mo
• ✅ LLM Brand Monitor tracks brand mentions across ChatGPT, Claude, Gemini
• ✅ API access included on Team plan and above

Where pricing might not be justified:

• ❌ Individual plan only 100 searches/day — insufficient for agency use
• ❌ JavaScript rendering locked to Team plan ($100/mo)
• ❌ Less brand recognition than Semrush/Ahrefs for client reporting

Our verdict: If you’re mid-sized seo teams looking for semrush-level features at a lower price point, Serpstat is worth every dollar. Individual plan only 100 searches/day — insufficient for agency use.

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Serpstat vs Competitors on Price

How does Serpstat stack up on price?

For detailed breakdowns: Ahrefs Pricing, Semrush Pricing

Best Value Recommendation

Given the pricing, we recommend starting with the Individual plan: $50/mo ($37 annually). It covers the core use cases without committing to a higher tier until you know it fits your workflow.

Frequently Asked Questions

Does Serpstat have a free plan? No, Serpstat does not currently offer a permanent free plan. The lowest-cost option is the Individual plan at $50/mo ($37 annually).

What is the cheapest Serpstat plan? The most affordable paid option is the Individual plan: $50/mo ($37 annually).

Is Serpstat worth the price? Based on our hands-on testing, Serpstat earns a 7.8/10 rating. It’s worth the investment if mid-sized seo teams looking for semrush-level features at a lower price point. The main value drivers are: Competitive pricing vs Semrush — Individual at $50/mo vs Semrush Pro $130/mo; LLM Brand Monitor tracks brand mentions across ChatGPT, Claude, Gemini. See our full value analysis in the “Is Serpstat Worth It?” section above.

Does Serpstat offer annual discounts? Yes, Serpstat offers savings when billed annually. $50/mo ($37 annually).

Related SEO Tools Pages

• Serpstat Full Review
• Serpstat Alternatives
• Ahrefs vs Serpstat
• Semrush vs Serpstat
• Screaming Frog vs Serpstat
• Best SEO Tools for Agencies